Tag: Vannevar Bush

Bush’s Hunch: Did Corporate Dataveillance Fail the Memex?

Vannevar Bush, writing “Memex Revisited” in the late 1960’s, acknowledges the decreasingly fanciful nature of his hypothetical invention, the “memex.” In his 1945 essay “As We May Think,” Bush envisions the device as a mechanical means of accessing myriad material by way of ‘trails’ developed by both user and machine. In ‘67, this machine “still appear[ed] to be in the…